NO MORE EXCUSES AT ANYTIME FITNESS

By John Grossi

What if you took every common excuse people give for why they DON’T work out, then created a gym to combat all those excuses?

That —it appears—is exactly what the creators of Anytime Fitness franchise have done.

Tired of the overcrowded, gross and grimy “big box” gyms, but can’t justify the price of a boutique gym? Anytime Fitness is a mid-size, affordable, and well-kept gym space that combines the best of both worlds.

Would you love to work out but “just don’t have the time?” Sorry that excuse doesn’t quite work here either. As the name suggests, you can work out literally “anytime.”

“We’re open 365/24/7, kind of like a private access club,” says Long Beach franchise owner Anthony Carter. “If you wanted to work out at 2am, on Christmas day, you put your key in the fob, the lights and music come on, and it’s your gym to use.”

Need help learning new workout routines or beginning a diet plan but can’t commit to a personal trainer? Anytime Fitness offers “coaching” from onsite personal trainers for a fraction of the usual cost for a private training session. The Anytime trainers can get you started on the right track and answer your questions without the need for long-term commitment.

The Long Beach Franchise

Husband-wife duo, Anthony and Eileen Carter were looking for a business investment that could make an impact in the community. Both work in healthcare (he’s a doctor, she’s a nurse) and investing in a business that would add real value to local people’s lives was paramount to their decision. After interviewing 30 different franchisees, the couple fell in love with the Anytime Fitness concept and pegged Spring Street in Long Beach as the perfect niche.

Located in the former “Fitness 19” space, the inside has been completely renovated. In confirmation that the remodeled gym looks nicer than ever, in 2024, the local franchise won recognition as “Best Aesthetic Club” among the thousands of Anytime Fitness locations across the nation.

On the main floor, you’ll find every piece of equipment you would normally expect at a larger gym, from cardio and strength training machines to free weights and an Olympic weight set. The gym also includes a functional training (purple turf) area where members can pull sleds, use TRX cables and bands, throw medicine balls, and more.

Hours and Membership

While the gym can be used “anytime” by members, staff are present during standard hours of operation, including personal trainers. The gym encourages you to interact with and ask questions of these onsite resources, even if you are not paying for private training. Monday-Thursday, staff members are in-house from 10am-6pm and on Friday and Saturday they work from 10am-2pm.

Memberships start at $24.99/month and vary in price based on commitment. Anyone interested in a membership is encouraged to schedule a tour with a staff member by booking an appointment online.

The best way to find their website is to google “Anytime Fitness Long Beach” or at www.anytimefitness.com/gyms/5309/long-beach-ca-90808/.