We highlight local businesses, local teams, and local people. 

Real, authentic, sometimes funny, content about living in the 908'


We Know East Long Beach.

Long Beach 908 Magazine is a glossy, print publication hand crafted for East Long Beach. 


Every 3 months we deliver our magazine for free to 25,000 doorsteps in 90815, 90808, and 90803. Our magazine focuses on life in East Long Beach. The people, the businesses, the organizations, things to do, and fun facts!

We cover a different "theme" each time that helps showcase why Life is Great in the 908 and of course a big part of that is all the local businesses around town.


Our mission has always been simple: Help connect East Long Beach residents to the wonderful small businesses and organizations in the area. Promoting small businesses through affordable and effective advertising always has been and always will be at our core.

Our secondary mission is to be "real." That means we want our content to accurately reflect the residents of East Long Beach.  We are not influenced by politicians, millionaires, or any of the big public or private entities that tend to intercede themselves into many Long Beach ventures with good intentions.

We are a small business that stands for other local businesses. We are life long residents that write for other real residents


I grew up in a small business and understand the needs, passions, struggles, and realities of running your own operations. This magazine and all of the side marketing help we offer is a direct result of knowing what business owners need.

From an advertising standpoint we offer extremely affordable door-to-door distribution of a high quality ad surrounded by high quality and relevant content.  No one can compete with prices these low, to as many homes as we go to, AND combine the amount of effort we put into our content. I have a pure passion for helping our advertisers that other media outlets just can't compete with.

From a marketing standpoint, I can help your business with an array of projects and guarantee a work ethic you won't find anywhere else.  All with no contracts.


Life is Great in the 908.

So, what does that mean?  It means that the longer you live here, the more places you discover, the more people you talk to, and the more places around the globe you compare us to, the more you realize Long Beach is a damn near perfect spot.

I focus on East Long Beach lifestyle because that's where I grew up. But the whole city is amazing.  We have the beach and a beautiful bay minutes away from a slice of movie-like suburbia. Our schools and sports systems produce the most high achieving down-to-earth professionals in every field across the country.

We are diverse in every way you can think of. Ethnically, religiously, politically, economically, and interest-ally (hmm made that up).

There are about 40 dream vacation-spots just a short drive away. Yet, most people, most of the year choose to stay in this unique, big city, small town, gorgeous place full of neighborliness, community, and quirks. Why?  Well, it's because...

Life is Great in the 908!

Email us for any reason any time!

Owner/ Chief Do-It-All

About John Grossi


I am born and raised in Long Beach having attended Minnie Gant Elementary, Stanford Middle School, and Wilson High School where I was a Valedictorian. After one year attending the honors College at University Pittsburgh I moved back home to start this magazine in 2011.

I attended LBCC for a year, and finally graduated from Cal State Long Beach with a major in English and a minor in Math all while growing Long Beach 908.

I have worked hard my entire life at schools and sports but my true passion has always been small business. As I've grown up and dipped my feet into many endeavors, I've always sensed an intrinsic "goodness" in people following their own passion. I believe with all my heart that the more entrepreneurs in a community, the more attractive it is. Small businesses are diverse, accountable, and driven to help their customer..otherwise they will fail.  

I take great pride in offering my work ethic toward something I believe in. I think I offer a unique set of knowledge, passion, and experience in combining a love for my city and a passion for helping local business owners.

From a writing standpoint I think I bring an important voice to the Long Beach media that is often missing. I'm the guy who just straight up lives here..probably a lot like you.

I grew up playing sports here, attending camps, my family is here. My hobbies match the landscape. I drink here, I exercise here, I know a few thousand people that I've crossed paths with through the years, and I know what the people in East Long Beach actually care about. 

I may not have ever gone to journalism school or anything like that, but I've attended one hell of a lot of backyard bbq's, restaurants, bars, events, and everything else that the "real" Long Beach resident does. 

I'm excited to produce print magazines, online content, and any other marketing project you or your business wants help with! I'm far from perfect, I make mistakes from time to time, and I speak my mind, but the one thing I definitely am is real.  And I try to stay positive and give some great insight to life here!  Hope you enjoy everything we're doing!

Life is Great in the 908!